Customer engagement increases customer loyalty, and once you have gained customers’ trust, they’re more likely not only to purchase from you, but to think of you as their “first stop” when they’re looking for something new.
Have you ever considered building an app for your company? Whether you’re a business owner, marketing director, or other decision maker for your brand, chances are you’ve had representatives from every kind of agency call regarding mobile apps, mobile websites, and responsive websites. But how are you supposed to know which is right for you?
The Google Play store boasts 1.6 million different apps for users to download. The Apple App Store features another 1.5 million apps. Even the relatively tiny Amazon Appstore, Windows Phone Store, and BlackBerry World offer a few hundred thousand apps each. Yes, if you’re keeping track, there are well over four million apps available to users, with more added each day.
A few years ago it became nearly unthinkable to have a business without having a website for it. That’s still the case, but with the impressive rise of smart mobile technology it may soon become unthinkable to have a business without having an app.