July 29, 2019
App Engagement And Retention: 5 Tips To Keep Users Coming Back To Your App
Many developers choose to focus on growing their user base, investing vast amounts into acquiring…
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June 26, 2019
The Do’s and Don’ts of Making Your Mobile Marketing Strategy Successful in 2019
Whether your company’s big or small, whether you represent a tech or a lifestyle field,…
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May 28, 2019
How To Engage Your App Users Through Email Marketing
Here’s a scenario: you spent a few gruelling months developing your app. You performed thorough…
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February 18, 2019
Academy Awards Apps That Enhance How You Watch
On February 24, movie fans around the world will tune in to catch the 91st…
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February 7, 2019
If You Make Music, You Need These Apps Before the Grammy Awards
On February 10, millions of music fans will once again be tuning in to catch…
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January 15, 2019
4 Industries Being Changed by IoT & Who’s Getting Hit the Hardest
Emerging technologies have disrupted many different industries in recent years. The Internet of Things (referring…
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January 10, 2019
How AI Technology Can Help You Recover From the Holidays
The holiday season is a stressful time of year for many. While it can certainly…
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January 8, 2019
Why all of the Best Mobile Games are Doing Their Marketing In-House
The success or failure of a mobile game often depends on how it is marketed.…
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December 6, 2018
Luxury Retail Apps Are a Necessary Investment for Promoting Brand Loyalty
Brand loyalty is key to success in the competitive luxury retail market. You need to…
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November 21, 2018
Top 5 Portable Gaming Devices That Didn’t Survive the Mobile Era
At the dawn of the mobile era, portable gaming consoles like the Nintendo 3DS and…
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October 24, 2018
What You Can Learn From Snapchat’s Mistakes
Snapchat, when it was first launched, was a novel concept that caught on like wildfire.…
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September 25, 2018
State of the Art Technology can be Revolutionary, but why?
What is a state of the art app? To answer this as simply as possible,…
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September 18, 2018
Why Would Mobile App Localisation be Essential for Your App?
The number of mobile phone users worldwide is 4.93 billion approximately. That's a lot of…
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September 13, 2018
The Story Behind the Success of the World’s Industry Leading Experts: Apple
Apple isn't only the best-selling company worldwide, they're one of the most influential. All the…
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August 24, 2018
Burst Campaign for User Acquisition: Is it a Gamble With no Guarantee?
Most app developers and publishers compete with millions of established competitors operating within the same…
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August 20, 2018
What do You Need to Know About GDPR When Creating an App?
On May 25, 2018, General Data Protection Rules (better known as GDPR) came into full…
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August 16, 2018
Look Back at 10 of the Best Apps From This Year’s World Cup
This year's FIFA World Cup was the biggest and most anticipated tournament yet - and…
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July 31, 2018
How a Fast-Food Business can Utilise On-Demand Apps
The development of mobile apps have made so many parts of life more convenient -…
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July 16, 2018
Is Facebook Dying?
Whilst the title may be an over-exaggeration, it is clear that from this year's events…
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July 9, 2018
Why Animation Matters in App Design, and How to Use it
When it comes to creating an app that people love using, one thing to prioritise…
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July 4, 2018
5 Ways Your Small Business Can Benefit from a Mobile App
Thanks to a new breed of app development services, anyone can develop their own business…
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July 2, 2018
What Makes an App Popular?
The mobile app industry, which consists of millions of app developers and is one of…
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June 25, 2018
Why Clean Design and Simple UX Creates the Best App Experiences
In 2018, people are consuming content at the speed of light. You might find yourself…
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September 29, 2017
What is Apple doing for 30% of your proceeds…
I don't make a habit of calling out other developers on things they say or…
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August 23, 2017
Why Luxury Brands Shouldn’t Underestimate the Power of Mobile Apps
There's no doubt we're living in a mobile digital age. Studies have shown that all…
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August 23, 2017
How to Boost User Engagement as Your App Ages
Creating a branded app is a great way to get users engaged with your brand…
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August 23, 2017
Understanding How Mobile App Conversion Tracking Works
Every marketer requires data to formulate actionable insights and ultimately improve marketing effectiveness. By employing…
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August 23, 2017
5 Essential Tips for Creating a Successful Branded App
Creating a branded app is an essential step to take to maximizing your company's reach…
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August 23, 2017
How to Make Sure Your App Becomes Popular
There are tons of mobile apps available today. In fact, studies show that there are…
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August 23, 2017
5 Ways Mobile Technology is Revolutionizing the Retail Industry
Mobile technology has swept the globe, and multiple industries have taken advantage of mobile innovations…
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August 23, 2017
Top Devices that are not Apple or Android
Android and iOS smartphones dominate the mobile device industry, but alternatives exist that don’t use…
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August 23, 2017
Can Apple revolutionize the stylus?
Steve Jobs once said, "As soon as you have a stylus, you're dead." For years…
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August 23, 2017
Top Ten Advantages of Android
Apple is a technology industry leader with a solid reputation and highly coveted products. Despite…
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August 23, 2017
Six Effective Trends in Mobile Digital Marketing
Within the last year or so, mobile has dominated desktop when it comes to consumer…
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August 23, 2017
Creative Marketing Tips for App Developers
Having trouble brainstorming creative marketing strategies? We got you covered! Marketing has infiltrated every aspect…
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August 23, 2017
The Ways Modern Retail Stores Are Leveraging App Development
Modern retailers are using apps to improve customer engagement. Many businesses are leveraging mobile app…
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August 23, 2017
The Top 2016 Mobile App Development Trends Businesses Need to Know
With mobility on the rise, mobile shopping is hotter than ever. This year has been…
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August 23, 2017
Is App Development Accessible to Small Businesses?
App development can seem scary at first, but it's actually fairly simple. For many small…
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August 23, 2017
The Good Old Games: Millennial Nostalgia and the Software Market
The software industry is a rapidly developing climate of new and cooler technology. As revolutionary…
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August 23, 2017
Is There Money in App Development? The Profitability of Today’s App Industry
How much money can an app make? The answer depends on a variety of circumstances.…
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August 23, 2017
Some of the Lesser Known Ways that Mobile Apps Are Changing Business
Apps are transforming the business world, making it more efficient and user-friendly. Apps are transforming…
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August 23, 2017
7 Surprising Statistics About the World of App Development
Apps are now a commonplace commodity, and usage rates are growing rapidly. Apps have become…
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August 23, 2017
8 App Trends That Defined 2016
These top trends are defined 2016 mobility. With over 50 percent of all Internet searches…
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August 23, 2017
Why Every Restaurant Needs a Mobile App
Serve your customers a mobile app, and watch your clientele grow! Restauranteurs are a passionate…
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August 23, 2017
Expert Interview Series: Mike Molinet of Branch on Mobile Development Trends And What They Mean For Marketers
Mike Molinet is the co-founder and COO of Branch, the industry-leading deep linking company, where…
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August 23, 2017
5 Business Problems That Mobile App Development Can Solve
With mobile business apps, you can conduct work from any device. Like many business owners,…
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August 23, 2017
Top Reasons Every Business Needs a Mobile App
People are enthralled with mobile devices. Apps keep them enthralled with your company. When was…
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August 23, 2017
Use Mobile App Development to Fuel Your Marketing Strategy
A great app keeps customers engaged, even after they've left your store. Apps have proven…
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August 23, 2017
7 Productivity Hacks to Streamline App Development
The app development process is often long and convoluted, resulting in a lengthy period between…
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August 23, 2017
How App Developers Can Get Their Apps Into the App Store
As most app developers have learned, the App Store is incredibly picky. Despite having over…
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August 23, 2017
How App Developers Are Promoting Health and Fitness
In a time where fast food restaurants outnumber grocery stores, cars are the dominant form…
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August 23, 2017
Expert Interview Series: David Bairstow About How Location-Specific Marketing Increases an App’s Engagement
What are you doing right now? Where are you? Is your phone with you? Did…
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August 23, 2017
Expert Interview Series: Matt Greener for Glance
"Remember that software and tech in general is meant to improve your life," explains Matt…
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August 23, 2017
Expert Interview Series: Sara Faatz About Advertising and Publishing Solutions for Apps
While the world of software development is evolving at lightening speed, the same isn't necessarily…
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August 23, 2017
6 Ways App Developers Have Enhanced the Shopping Experience
Technological development is beginning to resemble a science fiction movie in which humans sit back…
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August 23, 2017
Expert Interview Series: Michael Oiknine Of Apsalar On Measuring The Use And Effectiveness Of Mobile Apps for Glance
In the early days of mobile apps, for many companies it was simply enough to…
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August 23, 2017
Thought Leader Series: How to Get Your App Users to Do Your Marketing for You
Susan Payton is the President of Egg Marketing & Communications, a content marketing and social…
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August 23, 2017
Should Your App Developers Consider ‘Gamification’ of Your Next Mobile App?
Gamification is a technique of development that turns an everyday activity (like learning or working)…
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August 23, 2017
5 Differences App Developers Need to Know When Developing Business Versus Consumer Apps
When developing consumer apps, there are some hard and strict rules. In consumer apps, intuitive…
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August 23, 2017
Thought Leader Series: 5 Pointers for Breaking into the Elderly Demographic
Stephan Baldwin is the Director of Business Development for Assisted Living Center, a resource for…
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August 23, 2017
App Store Optimisation – How to Increase the Visibility of Your App
Here is a staggering fact to set things in perspective: The first quarter of 2015…
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August 23, 2017
The Best Content Strategies for Your Mobile App Developers to Leverage
A poorly designed app doesn't just affect the public's perception of that app; it reflects…
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August 23, 2017
7 Lessons Your App Developers Need on Marketing Apps
Some really awesome apps are failures. (Some really crappy apps are successes, too, but that's…
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August 23, 2017
How Can App Developers Assist in Your Branding Efforts?
When is an app not just another app? When does the app become an important…
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August 23, 2017
How to Assure Your App Developers Offer True Value to Your Customers
If your reason for developing an app is that everyone else is doing it, perhaps…
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August 23, 2017
Are Your App Developers Ready for ‘Application Insights’?
Application Insights is a new project by Microsoft. It is an APM or App Performance…
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August 23, 2017
Top Tips for Mobile Marketing Success in 2015 and Beyond
Mobile is an increasingly important part of the marketing mix. Mobile devices are the most…
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August 23, 2017
5 Trends Driving Mobile App Development Today
App development is going in exciting new directions for 2017. Mobile app development is evolving…
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August 23, 2017
Developing an App: What Separates Good Apps From Great Ones?
Solving a problem elegantly, with maximum convenience is a hallmark of a great app. Perhaps…
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August 23, 2017
Making Sure Your App Developers Create Cinderella, Not Cruella
Spoiler alert! At the end of Cinderella, the lowly housekeeper becomes a princess. In 101…
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August 23, 2017
How Your Mobile App Can Help Your Brand Stand Out
Businesses develop apps for many purposes, ranging from e-commerce to internal operations to brand-building and…
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August 23, 2017
6 Tips for Getting the Most Out of Mobile App Analytics
As mobile devices are increasingly used for content consumption and e-commerce, it's no wonder marketers…
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August 23, 2017
Are Applications the Future of Digital Marketing?
A few years ago it became nearly unthinkable to have a business without having a…
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August 23, 2017
Build Your Brand & Maximise Long Term ROI with App Marketing
Building brand recognition is essential whether your business is about books, cars, or medical instruments.…
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August 23, 2017
Mobile Revolution & App Marketing: Yes, They Go Hand In Hand
The so-called mobile revolution didn't even begin until around 2008, and it's still taking place…
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August 23, 2017
3 Ways to Use Social Media to Reach the Best Mobile Audience
With over 2 billion users spread across major social networks like Twitter, Facebook, LinkedIn and…
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August 23, 2017
5 Ways to Turbo Charge Customer Engagement
Mobile is now considered essential to great customer engagement. Customer engagement increases customer loyalty, and…
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August 23, 2017
Take the Short Road to Customer Loyalty
When you create a base of loyal customers, you are developing a financial foundation for…
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August 23, 2017
App Development For Brands: Getting Brand Recognition Isn’t Just for the Big Guys
If there is one thing the Internet provides for small business it is an even…
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August 23, 2017
Why Ignoring Mobile Will Cost You Sales
Smartphones and tablets are immediate, they are connected and remain within reach of their owners…
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August 23, 2017
How App Development Starts And Ends With Your Customer
Suppose you want to create a new automobile. If you start with your collection of…
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August 23, 2017
Free vs Paid Apps
For those involved with iPhone and iPad development as well as those employing the services…
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August 23, 2017
The ‘Home Screen’: A Mobile Phones Real Estate
With the increase in sales figures for the iPhone and iPad, as well as other…
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August 23, 2017
Marketing iPhone And iPad Apps
iPhone and iPad Apps aren’t going to market themselves. No matter how brilliant, how innovative…
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August 23, 2017
iPhones and iPads for Business
Many people still see iPads and iPhones as consumer only devices. Whilst it is true…
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August 23, 2017
Apples Most Important Product
The rumour mill has exploded over the past few days, all over a short comment…
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