Why Your Best Feature Idea Might Be Your Worst Business Decision
A dating app company spent six months building a video chat feature after users kept requesting it in feedback surveys. …
Push Notification Mistakes That Kill User Engagement
Push notifications can be one of the most powerful tools for keeping users engaged with your app... but they can also be …
Mobile App Regulatory Approval: 5 Critical Steps to Success
A sports fitness app spent eighteen months building a platform that tracked athlete performance data and connected users …
Why Most App Funding Rounds Fail (And How to Win)
More than half of all funding rounds for app startups never close, and a good portion of founders give up after their fi …
Why Your Development Team Keeps Missing Deadlines
Around 75% of software development projects fail to meet their original deadlines, and mobile app projects tend to run e …
Why Your App's Biggest Competitor Isn't Who You Think
When we run competitor analysis workshops with new clients, most arrive with a list of apps that look similar to theirs. …
Why Your App Keeps Getting Rejected Over Privacy Settings
App store rejections for privacy issues have become one of the most frustrating roadblocks for developers, and I've watc …
OWASP API Security Risks Every Mobile Developer Must Know
Apps with security flaws are rejected by Apple and Google at rates that have tripled in recent years, and the main culpr …
Why Your CFO Keeps Saying No to Your App Budget
A retail fashion brand spent £140k building a mobile shopping app that promised to boost revenue by thirty percent withi …
